About BH-WW
Giving Your Organization the Intelligence to Make Informed Decisions
Better Health Worldwide provides solutions all the way from strategic planning, through advisory boards, market research, retrospective, and prospective data analysis, and on to presentations, manuscripts, and posters. We combine science and technology with an understanding of healthcare practitioners to bring you useable data in a timely and cost-efficient manner, ultimately enabling you to deliver your message to the greatest number of healthcare professionals and managed care administrators who need to hear it most.
OUR MISSION
To exceed expectations as a full-service medical marketing solution provider for our clients within the pharmaceutical industry
BH-WW Leadership
Richard Brook, MS, MBA, is the President of Better Health Worldwide, Inc. (BH-WW) with over 30 years in health care industry management and consulting. He has managed medical and health economic educational programs, convention activities, and promotional product support as both an employee and a consultant. He has developed, designed, and implemented programs that capture and market structured data from medical enterprises and clinical researchers. He managed the daily operation of Medco’s formulary programs and was instrumental in the development and implementation of over 20 custom formularies. Mr. Brook has worked with state and federal agencies in refining the diagnosis-related-group system, in developing the resource-utilization-group system—part of the U.S. Federal Long-Term-Care Minimum Data Set, and in developing a mental health classification and reimbursement system. He reviews for several journals including the American Journal of Managed Care and Current Medical Research and Opinion. He has a variety of therapeutic experience with marketed and developmental products and holds several degrees from Rensselaer Polytechnic Institute, including an M.S. in operations research and statistics, an M.B.A. in health systems finance, and a B.S. in management information systems.
Rich Brook, MS, MBA
President
Richard Brook serves on the Educational Committee as the chairman for the Annual Meetings Abstracts and Posters.
As the Senior Vice President. The TPG-NPRT is an educational company that brings product and service offerings to managed care decision makers. Education and access are the key points of contact that TPG-NPRT brings to its client customers and payor medical decision makers.
Manuscripts Published in Peer-reviewed Journals Including:
- Journal of Medical Economics
- American Journal of Managed Care
- Digestive Diseases and Sciences
- Current Medical Research and Opinion
- Hepatology
- Clinical Gastroenterology and Hepatology
- Journal of Clinical Psychiatry
- Annals of Allergy, Asthma & Immunology
- Journal of Occupational and Environmental Medicine
- Advances in Therapy
- Alimentary Pharmacology & Therapeutics
- Value Health
- Primary Care Companion for CNS Disorders
